1,834 Sales-Qualified Leads and $700K+ Pipeline Generated for a Solar Marketing Agency

1,834 Sales-Qualified Leads and $700K+ Pipeline Generated for a Solar Marketing Agency

Company

Growth Magnet Studio

Industry

Solar Marketing Agency

Headquarters

Delaware, United States

Company Size

50–100 employees

The Results

The Results

1,834

Sales-Qualified Leads Generated

$700,000+

in Pipeline Created

3.5K+

Emails Sent Daily

4%

Overall Reply Rate

42%

Positive Reply Rate on Replies

● Appointments Booked with Decision-Makers at Sunrun, Quality Solar, and others

● CRM Automations Built to Recover No-Shows and Nurture Leads

● Retargeting Campaigns Launched for Unconverted Leads

The Challenge

The Challenge

Growth Magnet Studio (GMS) is a marketing agency that helps solar and roofing companies across the U.S. generate qualified sales appointments. By early 2023, they had a strong outbound presence on LinkedIn and Instagram, but scaling consistent qualified lead flow without overburdening their internal sales team remained a bottleneck. Their challenges included:


● Inconsistent cold outbound reply and conversion rates

● Difficulty retargeting non-converting leads

● No-shows and lost opportunities due to lack of follow-up automation

Our Approach

Our Approach

In May 2023, B2B Wizards partnered with GMS to fully automate and scale their outbound sales machine.

Here’s what we built and deployed:

01

High-Volume Cold Email Outreach

We set up a multi-domain email system sending 3,500+ emails daily, achieving:

● 4% overall reply rate, with 42% of replies being positive and interested prospects.

02

Multi-Channel Retargeting

For leads that didn’t immediately convert, we created retargeting workflows:

● Follow-up cold email sequences

● Warm nurture tracks

● Custom LinkedIn Outreach Campaigns to revive dormant leads

03

CRM Automations

We built CRM workflows that:

● Auto-texted and auto-emailed leads who no-showed

● Rebooked missed appointments automatically

● Pushed sales-qualified leads directly into GMS’s sales pipelines

04

Full Appointment Setting

Our team booked meetings directly with decision-makers at leading solar companies, including Sunrun and Quality Solar, ensuring GMS’s sales team stayed focused on closing, not chasing.

05

Deliverability Management

We handled all backend infrastructure:

● Warming new domains

● Managing sending volumes

● Spam prevention monitoring

● Deliverability optimization to maintain 95%+ inbox rates

The Outcome

The Outcome

Within the first few months, GMS saw:

● A significant increase in sales appointments

● 1,834 Sales-Qualified Leads generated

● Over $700,000+ in sales pipeline created

● Meetings with industry-leading solar companies


Our ongoing system ensured that GMS no longer had to rely purely on LinkedIn/IG efforts or hope for inbound leads — they now had a predictable outbound engine that fueled their growth.

Testimonials

Hey, I'm Ashish, co-founder of Growth Magnet Studio. We've been working with B2B Wizards for over a year, and his strategies have been a game-changer. We've consistently booked high-quality appointments and recently closed a $30,000 client through his email campaigns—bringing our total sales from this to over $150,000.

Ashish Pandey

Co-Founder | Growth Magnet Studio